Starbucks: Modern Obstacles

Giants get nightmares, too, even the coffee ones. The modern obstacles of the coffee monopoly.

First, Starbucks has major competitors across the world, including Dunkin Donuts, McDonald’s, and also local brands that customers love. 🐎

Starbucks is also more expensive than competitors, with wavering drink quality. 🤔

Some say the in-cafe experience levels it out, though.

Starbucks also does not lean into packaged beans - forcing customers to come into the store to order their favorite drinks. 🗺

If we dive deeper into trade rules, Starbucks suffers heavily from international regulations and tariffs. 👀

Customers also view Starbucks as a luxury, so in times of economic distress and high-interest rates, Starbucks often sees revenue plummet. 😱

Starbucks has many strengths, including its in-app bank, convenience offering, and powerful brand. 💪

But it’s important to see both sides of the bean! ☕️

Test your knowledge

Starbucks is generally. . .

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Unlike many competitors, Starbucks does not. . .

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Which of the following harms Starbucks' revenue most often?

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